Prowein 2025

ProWein is the world’s leading trade fair for wines and spirits and is the largest industry meeting for professionals from viticulture, production, trade, and gastronomy. Pioneers, trendsetters and market leaders in the fields of craft spirits, craft beer, cider and wine are encouraged to present products at this leading industry event. For 30 years, ProWein has proven to be the No. 1 event for the industry. Its success is based on a unique concept and an unbeatable wide range of products and services. ProWein 2024 welcomed 47,000 trade visitors from 135 countries and 5,400 exhibitors from 65 countries. ProWein is the central industry event and international business platform.

SUSTA will have a pavilion in the ‘Same but Different Hall’, which proves to be an ideal location for companies specializing in craft spirits, craft beer, and other craft beverages and the “New World Hall”, which is an ideal area for wineries to showcase their products. The hall’s success lies in its unique spirit and ambiance, fostering lively exchanges with unconventional producers who shape the exhibition hall’s atmosphere.

Participation Fee: $950; Early Bird Special: $750 (if you register and pay before October 16, 2024)

Fee Includes:

• 4 sq. meter space with personal desk (logo added) and bar stool
• Shared lounge and bar area
• Up to $500 reimbursement for shipping product samples with proper documentation

*Participants are required to exhibit on all show days

Registration Deadline: January 16, 2025 (No refunds for cancellation after this date) 

50% CostShare: Apply now for 50% CostShare to request 50% reimbursement of participation fee, travel costs for up to two company representatives (flight, hotel, meals and incidentals), promotional giveaway items, point of sale materials and more!

SUSTA receives funding from USDA, Foreign Agriculture Services to create opportunities for exporters in the global market. All Global Events are subject to change at any time based upon available program funds, market or other conditions.